News
Ground Floor Course Provides Students with an Entry Point into the World of Business and Its Power to Move Society Forward
Students are exposed to presentations by discipline-specific Gabelli School faculty members and guest lecturers throughout the semester; are responsible for individual work deliverables, including four business-thinking essays based upon business-related current events; and are responsible for team-based deliverables including developing a new business idea and writing a business plan which, in the fall (when most students take the course), culminates in the PVH “Ground Floor Challenge” competition. The Challenge requires them to create a new product or service, concentrating on developing a business plan that incorporates one or more socially innovative or socially responsible approaches for conducting business.
“The Ground Floor course is quite rigorous and demanding, but it is also fun. It helps new students to acclimate to the demands of a college environment, while instilling in them a sense of the ways they can use their newly acquired expertise to change the world,” commented Robert Daly, assistant dean and Ground Floor course coordinator.
“At the core of this Gabelli experience—from the ESG factors we discuss to the stakeholder capitalism we explore—is the goal of ensuring that students learn to conduct ‘business with purpose,’” said Bill Sickles, who teaches the CEL course, and is a former Google executive and a member of the GSB Advisory Board. “We take them out into the community on walking tours of the Fordham Road Business Improvement District to help build their understanding of the ways locally owned businesses can have a tremendous impact on the community.”
Sickles and a blend of full-time faculty members with extensive experience in the finance, marketing, and accounting fields share their knowledge with students through the Ground Floor course, knowing that they can make a difference in the business careers and lives of those they teach.